100% Marketing is pleased to announce its role as PR and Communications Partner for Porcher Industries, a world-wide leader in technical textiles and thermoplastic composite solutions.
Following the appointment last year of Andre Genton to CEO and Chairman of the Executive Board, and the announcement of a multi-million Euro investment into new weaving capacity and manufacturing operations at global sites, Porcher Industries has appointed 100% Marketing to manage the company’s internal and external communications about these changes.
Founded over 100 years ago, Porcher Industries products deliver exceptional performance and quality to a range of sectors and applications including Automotive, Aerospace & Defense, Building, Industrial, and Sport & Leisure. As a technical textile specialist, Porcher’s innate understanding of fibre and yarn surface treatments, 2D & 3D weaving, cabling, nonwoven scrim and impregnation processes is driven by an exceptionally strong development team.
“I am incredibly excited about the future of Porcher Industries,” says Genton. “The expertise of the current team and new staff, as well as the opportunities ahead of us, are energising, and we have big plans to expand our unique chemistry and technology capability. We must ensure we work together to achieve our goals, and that there is clarity for all our stakeholders - the communications services provided by 100% Marketing will be critical to this.”
100% Marketing is a full-service B2B integrated marketing communications agency, specialising in the composites and the advanced materials sectors. Services include: public relations and communications, technical writing, brand management, event management, digital and online, creative design and market development.